Prof. Wolfgang Henseler
Room G1.235
Holzgartenstr. 36
75175 Pforzheim
Phone +49 (7231) 28-68 55
Professional career
2024 – Head of the educational campus of the National Automobile Museum | The Loh Collection and course instructor for the Certified Expert for Car Design (CECD), foreword to "Ferrari Design" in the book “Ferrari - Cars - Racing - Passion” for the special exhibition at the National Automobile Museum
2023 – Research work on customer centricity and artificial intelligence as well as innovative HMI interfaces in vehicle design
2022 – Publications on “User Centricity” and "User Experience in the automotive environment"
2021 – Various online lectures on digital transformation and innovation topics
2020 – Development of the Open Space teaching concept, an innovative, award-winning training concept in the Visual Communication degree program at the Pforzheim School of Design
2019 – Member of the expert council “Classique Circle”, car as a cultural asset, including impulse generator at various topic-based events
2014 – Development of the “Customer Centricity Canvas”, a business canvas model for customer-centric business model development
2013 – Various keynote speeches and publications on “Digital Transformation” (rethinking, rethinking, thinking ahead)
2012 – Various publications on "User Experience" and “Innovative Mobility Concepts”
2011 – Publications on “Customer Centricity Design” and “Smart customer-centric ecosystems”
Professional career (...)
2010 – Development of worldwide guidelines on the topic of “Natural User Interface Design”
2010 – Various publications and presentations on the topic of “Natural User Interface Design”, Apple, United States of America
2010 – Various publications and lectures on the topic of “Natural User Interface Design”, Google, United States of America
2010 – Head of the “Intermedia Design” degree program, Pforzheim University
2009 – Co-founder of SENSORY-MINDS GmbH
2008 – 2010 Development of the Bachelor program “Intermedia Design”, Pforzheim University
2008 – 2010 Initiator and co-founder of the “Master of Arts in Creative Direction” program, Pforzheim University
2000 – Head of the web design working group of the German Multimedia Association
1999 – Founder and President of PIXELFACTORY Inc. New York, United States of America
1999 – President of the Multimedia Kreativzentrum Hessen e.V.
1999 – Professor for Digital Media, Pforzheim University
1999 – Head of the strategic design group, GFT Technologies AG
1998 – Studies in the field of e-commerce, SAP and RWE
Professional career (...)
1998 – Advisory member of the City of Offenbach for training in the field of new media
1998 – Initiator of the foundation of an institute for new media, HfG Offenbach
1996 – Managing partner of PIXEL-FACTORY Multimedia Produktionsgesellschaft m.b.H. Offenbach
1995 – Various multimedia productions for well-known industrial companies
1995 – Consulting activities in the field of human-computer interface design
1994 – Founding of the multimedia agency PIXEL-FACTORY, various multimedia productions for well-known publishers, first Internet project for the computer magazine CHIP
1992 – Founding member of the Interface-Lifting group
1992 – Multimedia work for research into new human-computer interfaces
1993 – Postgraduate studies in Human-Computer-Interface-Design, Hochschule für Gestaltung, Offenbach am Main
1992 – Studies in Product Design, University of Art and Design, Offenbach am Main
1984 – 1993 Flight attendant, Deutsche Lufthansa AG
1984 – Basic studies in law, Friedrich Ebert University, Bonn