Prof. Wolfgang Henseler
Room G1.235
Holzgartenstr. 36
75175 Pforzheim
Phone +49 (7231) 28-68 55
Professional career
2024 - Head of the educational campus of the National Automobile Museum | The Loh Collection and course instructor for the Certified Expert for Car Design (CECD), foreword to "Ferrari Design" in the book "Ferrari - Cars - Racing - Passion" for the special exhibition at the National Automobile Museum
2023 - Research work on customer centricity and artificial intelligence as well as innovative HMI interfaces in vehicle design
2022 - Publications on "User Centricity" and "User Experience in the automotive environment"
2021 - Various online lectures on digital transformation and innovation topics
2020 - Development of the Open Space teaching concept, an innovative, award-winning training concept in the Visual Communication degree program at the Pforzheim School of Design
2019 - Member of the expert council "Classique Circle", car as a cultural asset, including impulse generator at various topic-based events
2014 - Development of the "Customer Centricity Canvas", a business canvas model for customer-centric business model development
2013 - Various keynote speeches and publications on "Digital Transformation" (rethinking, rethinking, thinking ahead)
2012 - Various publications on "User Experience" and "Innovative Mobility Concepts"
2011 - Publications on "Customer Centricity Design" and "Smart customer-centric ecosystems"
Professional career (...)
2010 - Development of worldwide guidelines on the topic of "Natural User Interface Design"
2010 - Various publications and presentations on the topic of "Natural User Interface Design", Apple, United States of America
2010 - Various publications and lectures on the topic of "Natural User Interface Design", Google, United States of America
2010 - Head of the "Intermedia Design" degree program, Pforzheim University
2009 - Co-founder of SENSORY-MINDS GmbH
2008-2010 Development of the Bachelor program "Intermedia Design", Pforzheim University
2008-2010 Initiator and co-founder of the "Master of Arts in Creative Direction" program, Pforzheim University
2000 - Head of the web design working group of the German Multimedia Association
1999 - Founder and President of PIXELFACTORY Inc. New York, United States of America
1999 - President of the Multimedia Kreativzentrum Hessen e.V.
1999 - Professor for Digital Media, Pforzheim University
1999 - Head of the strategic design group, GFT Technologies AG
1998 - Studies in the field of e-commerce, SAP and RWE